Tobacco manufacturer BAT UZBEKISTAN
Task
BAT Uzbekistan is an international company with a long-standing presence in the Uzbek market.
We develop the company's HR brand content: we showcase its people, corporate culture, work environment, and career opportunities, creating a modern employer image in digital form.
At the same time, the project operates under strict constraints and a large number of mandatory communication requirements. Therefore, precision, attention to detail, and an understanding of all brand guidelines are especially important.
We are not disclosing some of the information and results of the project due to NDA conditions.
Approach
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We systematically develop our social media presence, maintaining a balance between the strict requirements of an international brand and vibrant local content.
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created the structure and visual concept of the account
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We developed a content approach and implemented a funnel for systematic lead generation.
Results
See also
Door manufacturer Estet
Estet is a Russian door manufacturer based in Uzbekistan with a network of 11 branches across Tashkent. Their product range includes doors to suit every taste, from affordable options to premium collections.
Event company PLUS-Forum
PLUS-Forum is a Russian company specializing in organizing large-scale B2B events in fintech, banking, e-commerce, and retail. Their forums are held throughout Central Asia: in Kazakhstan, Uzbekistan, Tajikistan, and Kyrgyzstan.